AAK omdelade detta
🌿 A first for shea: Kolo Nafaso is now FairWild certified We’re proud to share a major milestone for AAK: our Kolo Nafaso direct sourcing program in West Africa has been certified by FairWild Foundation – making it the first ever shea sourcing initiative to meet the global standard for sustainable, ethical, and traceable wild harvesting. Through the certification, we now verify: ▪️Sustainable wild collection across ~400,000 hectares ▪️Ethical sourcing practices supporting ~230,000 women collectors ▪️Responsible on-site processing, including shelling, drying, boiling, and packing FairWild certification validates the principles that have guided Kolo Nafaso since 2009 – empowering women, supporting resilient shea parklands, and strengthening transparent supply chains. 🎙️ “The certification motivates us to continue evolving to ensure lasting impact for the shea landscape and the women who depend on it – now and for generations to come,” says Jakob Nybroe, Sustainability Manager, AAK West Africa. Join us in congratulating our teams in West Africa on this important achievement. #FairWild #KoloNafaso #Sustainability #AAK #MakingBetterHappen