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Colman Domingo and Glen Powell on DIVE Studios…? Is this the most unexpected collab of the year? 😂 Big thanks to Paramount and IW Group Inc. for collaborating with us around The Running Man. Such a fun one to bring to life
The leading digital media company for K-pop, Gen Z, & global fandoms. 60M+ monthly viewers, 2.5B+ lifetime views. NYC | LA | SEOUL • partnerships@divestudios.co -- DIVE is a modern media company born from K-pop—built for global fandoms and Gen Z audiences. In the past year alone, we’ve reached over 100 million unique viewers and generated 2.5 billion+ views by creating culturally fluent, fan-first content that sparks real connection. From viral short-form clips to long-form storytelling with the biggest names in K-pop and global entertainment, DIVE is redefining how media companies engage the next generation. Our platform reaches 60M+ monthly viewers across YouTube, TikTok, Instagram, and more. Our work has been featured in TIME, The Today Show, Rolling Stone, Forbes, Teen Vogue, The Hollywood Reporter, and other top media outlets. At the intersection of fandom, culture, and content—we’re building the future of global media IP and Gen Z influence.
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DIVE Studios reposted this
Colman Domingo and Glen Powell on DIVE Studios…? Is this the most unexpected collab of the year? 😂 Big thanks to Paramount and IW Group Inc. for collaborating with us around The Running Man. Such a fun one to bring to life
DIVE Studios reposted this
So cool to see DIVE featured on Apple TV+ in The Reluctant Traveler’s Korea episode. Most proud of what our team has built at DIVE Studios and the work we’re doing to share K-culture with new audiences globally. It was special to be part of this episode and show what makes Korea so alive and inspiring. If you haven’t watched it yet, you can catch the DIVE fam in action here: https://lnkd.in/dh-jV9Gd
Thank you to Apple TV+ and The Reluctant Traveler team for featuring DIVE Studios in this amazing Korea episode. From K-pop to K-beauty, K-food to the art of content making itself, this episode captures the energy that makes the K-wave unstoppable. It is about living in the moment, having fun, and celebrating everything that makes Korea so alive. We at DIVE Studios are grateful to have been there to show Eugene what K-culture can offer. We hope you had the chance to see the DIVE Fam in The Reluctant Traveler last Friday and if you haven’t, now is the time! Stream it now on Apple TV+: https://lnkd.in/dh-jV9Gd #AppleTV #DIVEstudios
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K-pop and K-entertainment fandom is transformative. We recently partnered with Digitas North America to build and publish this S.W.A.T. Culture Briefing, breaking down how fandoms fuel commerce, how fan-led creativity shapes cultural moments, and how Gen Z’s online language is rewriting the brand playbook. At DIVE Studios, we live at this intersection every day: creating global content with the world’s biggest artists and talent, decoding fandom behaviors, and helping brands authentically participate in the K-entertainment economy. Proud to see this collaboration bring that expertise to a broader audience.
K-pop: The ultimate music-meets-commerce engine that drives culture. 🫰✨ When Jungkook mentions Downy, it sells out in hours. When Lisa posts with HeyTea, lines wrap around the block. K-pop fans turn idol endorsements into cultural moments that scale far beyond usual fandoms. Our latest S.W.A.T. Culture Briefing in partnership with DIVE Studios breaks down the “Fansumer Formula” ✨Stan Ambassadors: Idol mentions become social currency, creating instant sellouts and lasting brand impact. ✨Fan-led trends: K-pop Demon Hunters dominated Netflix. Eyekons remix content into UGC gold. Fans are the ultimate co-creators. ✨Trending techniques: Korean reaction pics, fancam edits, and idol PFPs are Gen Z's visual language for brand credibility. Swipe through for more.
DIVE Studios reposted this
K-pop: The ultimate music-meets-commerce engine that drives culture. 🫰✨ When Jungkook mentions Downy, it sells out in hours. When Lisa posts with HeyTea, lines wrap around the block. K-pop fans turn idol endorsements into cultural moments that scale far beyond usual fandoms. Our latest S.W.A.T. Culture Briefing in partnership with DIVE Studios breaks down the “Fansumer Formula” ✨Stan Ambassadors: Idol mentions become social currency, creating instant sellouts and lasting brand impact. ✨Fan-led trends: K-pop Demon Hunters dominated Netflix. Eyekons remix content into UGC gold. Fans are the ultimate co-creators. ✨Trending techniques: Korean reaction pics, fancam edits, and idol PFPs are Gen Z's visual language for brand credibility. Swipe through for more.
DIVE Studios reposted this
Guess who came to the Hepmil Singapore Office?🤩 K-Pop star Dayoung stopped by while in Singapore promoting her new track, "Body", and Hepmil Creators' Network organized a mini creator collab session to make some magic happen! Stay tuned for the exciting creator collabs - ranging from dance challenges, to skits, and music covers. We’d like to thank Brian Nam and Michelle Kim from STARSHIP for making this possible!
DIVE Studios reposted this
Had an amazing time connecting with everyone at All That Matters in Singapore. Grateful for the conversations, the people, and the energy in the room. Always great to see global marketers, creators, and entertainment leaders coming together to explore how Asia is shaping the next decade of culture. Big thanks to the All That Matters team for putting together such a strong week, and to everyone I got to catch up with (and meet for the first time). Already looking forward to what’s next. #ATM25 #AllThatMatters
DIVE Studios reposted this
Kickstart the F1 week with a chance meeting kpop celeb Dayoung who’s latest hit “Body” is trending no. 25 on Melon. Lovely meeting Brian Nam Michelle Kim Thanks for the introduction dear Karl Mak Checkout Dayoung’s music vid here https://lnkd.in/gt_tkuhb More stories on IG @sokhoon_kk #shangrilasg
Flashback Friday to when K-culture flavors crashed the Coachella stage. With Samyang Foods (삼양식품) and Liza Soberano, we turned a booth into one of the festival’s most talked-about moments. Fans lined up, cameras came out, and suddenly Buldak was everywhere. This is what happens when K-culture brands don’t just show up, they show out. By the end of the weekend, fans were calling it their favorite booth at Coachella, and Buldak had become the festival’s unofficial flavor. #samyang #coachella #buldak DIVE Studios