Golf Genius

Golf Shop Product Update: Enhanced AI Stock Order Assistant Earlier this year, we launched our AI Stock Order Assistant powered by Google Gemini, making it easier than ever to upload vendor PDFs, extract the details, and generate Stock Orders in seconds. We’re excited to share that we’ve upgraded to the Google Gemini 2.5 Pro model, delivering significantly more accurate upload results and a smoother experience for every shop. Check out the video to see the enhanced workflow in action. #GolfGenius #GolfShop #AI #ProShopManagement #RetailInnovation #PGAProfessionals

🎥 Seminar Series: Become a Connected Coach For coaches working with players near and far, being connected isn’t optional, it’s essential. Discover how CoachNow empowers professionals to stay organized, build trust, and deliver long-term development for every player. Watch more clips and the full seminar here: https://bit.ly/49FxA8Y #CoachNow #SeminarSeries #ConnectedCoach #GolfCoaching #PGAProfessionals #PlayerDevelopment #GolfTechnology

Most beginners are learning with the wrong clubs — and it’s holding them back. As golf professionals, we know how critical proper fit is to player development. Yet most new golfers start with equipment that works against them, not for them. The result? Frustration, bad habits, and an early exit from the game. That’s why Operation 36 partnered with Henry-Griffitts, pioneers in custom fitting for over 40 years — to create Operation 36 Golf Club Sets. ✅ Custom-fit and handcrafted in Idaho ✅ Available in 2-, 4-, and 6-club sets that grow with the golfer ✅ Designed to help every player fall in love with the game Let’s give our students the best chance to learn the right way — with clubs that fit their journey. Check the clubs out here > https://lnkd.in/g_Rb_WCr Randall Henry Matt Reagan, PGA Ryan Dailey, PGA Golf Genius

Navigating golf’s digital landscape can be complex - but making the right software decisions doesn’t have to be. GMS client Golf Genius has launched a new 4-step framework designed to help golf club managers and decision makers make more confident, evidence-based technology choices. Developed in collaboration with Players 1st, the GCMA, CMAE Scotland, CMAI, UK Golf Federation and The Golf Club Secretary, the framework provides a practical roadmap for assessing, selecting, and implementing software across all areas of club operations. Built on insights from the 2025 Golf Club Software Technology Report - which found that two-thirds of clubs are considering changing software providers - the guide introduces four key stages: Investigation, Tender Decision, and Implementation. Each is supported by tools including a Software Audit Tool, Total Cost of Ownership Calculator, RFP Template, and Supplier Evaluation Matrix - giving club leaders structure, clarity and confidence in an increasingly crowded software landscape. As Craig Higgs, Managing Director of Golf Genius – International, explains: “Software has become a strategic asset, not just an operational tool. This framework was created to support club managers who want to make objective, informed decisions in an increasingly complex software landscape.” The publication reinforces Golf Genius’s commitment to helping the industry strengthen its digital confidence through education, collaboration, and insight - continuing its role as a trusted technology partner to golf organisations in more than 60 countries. Tom Bentley PGA Darren Wood Christopher Spencer Jake Rhodes Nick Stocking Max Muir Phil Craghill

Member expectations are shifting, and clubs need the right technology to keep pace without losing what makes their experiences unique. That’s why we’ve developed the Golf Club Software Technology Framework in collaboration with Players 1st, Golf Club Managers Association, CMAE Scotland, Club Management Association of Ireland (CMAI) and others — a 4-step guide to help clubs confidently assess, select, and implement the right software. Download the framework in our latest blog (link in the comments) 👇

🎥 Seminar Series: Smarter Sim Management Running simulator leagues shouldn’t be complicated — and with Golf Genius Tournament Management, it isn’t. Discover how golf professionals are turning their Sim bays into profit centers by streamlining league registration, payment, scoring, and communication to maximize bay usage. Players stay engaged through live leaderboards and easy signups, creating a seamless experience that keeps them coming back all winter long. Watch more clips and the full seminar here: https://bit.ly/47muljX #GolfGenius #SeminarSeries #SimGolf #PGAProfessionals #GolfFacility #GolfTechnology #IndoorGolf

Seminar Series: Why You Need Strokes Gained Understanding your players’ performance goes far beyond fairways and greens. In this session, we explore how Strokes Gained analytics can help identify strengths and weaknesses with real data, and drive smarter decisions. Learn how integrating tools like Golfshot, SwingU, and CoachNow can unlock deeper insights and long-term improvement for every golfer. 🎥 Watch more clips and full seminar here: https://bit.ly/4nkvUFe #GolfGenius #SeminarSeries #StrokesGained #GolfAnalytics #GolfCoaching #PGAProfessionals #PlayerDevelopment

❗Last Chance to Register for our Live Webinar❗ “The Future of Pro Shop Ordering: Accurate, Organized, AI-Enabled” 📅 Thursday, October 23 | 🕐 1 PM ET When orders go missing, so does revenue. Join us live to see how merchandisers and shop managers are using Golf Genius Golf Shop’s AI-enabled tools to simplify special and stock orders. ✅ Eliminate manual uploads and reduce errors ✅ Save hours managing vendor and member orders ✅ Keep staff informed with real-time visibility 👉 Register now: https://bit.ly/3Wiv3JZ #GolfGenius #GolfShop #PGAProfessionals #GolfRetail #ProShopManagement #Webinar

Big congratulations to Operation 36 Golf on this incredible milestone! The launch of the new Op 36 Clubs, created in partnership with Henry-Griffitts, marks a huge step forward in helping beginner golfers start their journey with confidence. By combining expert coaching with custom-fit, affordable clubs built for long-term development, Operation 36 continues to redefine what it means to grow the game. We’re proud to see innovative leaders in player development making golf more accessible, personalized, and fun for everyone. 👏

Gullane hits the switch on proactive pro shop processes 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Whilst steeped in history and tradition, Gullane Golf Club is no stranger to making innovative decisions when improving its operation. In that regard, we met with Head PGA Professional, Alasdair Good, a year on from becoming one of the UK’s earliest users of our retail management solution, Golf Genius Golf Shop👇 #GolfGenius #Saas #PoweringTheGame #PGAProfessional #ProShop #GolfShop #GolfClubs #GolfTechnology TGI Golf Partnership