Hayden Beverage Company

Today and every day, we honor the brave veterans who chose service over comfort, courage over fear, and duty above all else. To our Hayden veterans, their families, and veterans everywhere: we thank you. Your strength, sacrifice, and dedication continue to inspire us.

450+ people. Two states. 17 locations. Zero PowerPoints. 🍕   Across Idaho and Montana, our HBC teams and their families gathered for Hayden’s Annual Pizza Night! It’s a company-wide event built around connection that looks less like a meeting and more like a table full of families sharing a slice. Call it culture. Call it carbs. Either way, it’s our kind of night.   Big thank you to everyone who helped make it happen, and those that came out to make it another one to remember!

We’re thrilled to announce that Scout Distribution Idaho is officially part of the Hayden Beverage family of companies, joining our Idaho Wine Merchant division! This partnership is an exciting step in our long-term strategy to strengthen and expand Idaho’s beverage market. Scout has built an impressive portfolio and an effective team. By combining their expertise, Hayden’s statewide platform, and IWM’s depth of knowledge, we’re positioned to deliver greater reach, consistency, and reliability across Idaho —giving our customers more access to innovation backed by dependable service and execution. This combination gives emerging brands the infrastructure they need to thrive, while ensuring Idaho retailers can count on seeing exciting products on shelves and menus. We’re proud to welcome the Scout team into the Hayden Beverage family and look forward to building this next chapter of growth together! 🍻

Momentum matters. And last week at Jacksons Vendor Summit Meeting, it carried us to a huge honor: 2025 Vendor of the Year! 🏆 A giant thank to our partner Jacksons, who exemplifies partnership at its best: pushing us to execute, innovate, and continuing to deliver value. And most importantly, thank you to every employee at Hayden. Your hard work, collaboration, and dedication made this possible. Here's to earning the next one! Jacksons Food Stores

We are just 1 week away! Click the link below to register! 🍷🏃♀️

Though 24 years have passed, the memory of September 11th endures. Today, we pause to honor and always remember the lives lost, the heroes who showed us what true courage looks like, and the resilience that carried our nation forward.

Today, we remember those who gave their lives in service to something greater than themselves. We strive to be better, and to honor their sacrifice and their families. From everyone at Hayden Beverage Company, we wish you a meaningful and safe Memorial Day.

A powerful day of teamwork! Incredibly proud of this Hayden crew for joining forces with our partners Mark Anthony Brands and Albertsons to volunteer at the Idaho Foodbank. Together, they packed an impressive 5,000 pounds of food! Thank you for coming together to support such a great organization! ✨

This month, we're wrapping up our 2024 anniversary celebrations by shouting out some amazing Hayden team members and their December anniversaries! 🎁✨ Whether driving results in the market, supporting their teams, or keeping things running smoothly behind the scenes, they’ve all played such an essential role in our journey - this year and all the years we’ve been lucky enough to have them apart of Hayden! We couldn’t be more grateful for their commitment, efforts, and contributions. This month we raise toast to their achievements and more milestones ahead! 🍻

Did you think we were done celebrating this week? Not a chance! We have another exciting 10-year milestone – congratulations to Ben Lowe! 🎉 Ben’s been the definition of dependable, delivering not just for his customers but for everyone around him. He’s built solid relationships by always showing up, following through, and going above and beyond. When customers call, they know Ben’s got it handled. And with his team, Ben’s the guy who’s always ready to brainstorm, offer advice, or share ideas. But it’s not just about the job – Ben’s heart for his community sets him apart and he is always finding time to give back, even after a long day in the market. Ben, thank you for all you do for your customers, your teammates, and your community! Congrats on 10 years! 🍻