From Griffith Park to Runyon Canyon, from Malibu cliffs to Topanga trails, Los Angeles invites you to take a hike. More than 300 days of sunshine and sweeping views remind us that LA’s best meeting spaces aren’t always indoors. Where else can you go from ocean views to mountain peaks (and back again) in one day? https://lnkd.in/eJbsP_Ka #TakeAHikeDay #LATourism
Los Angeles Tourism & Convention Board
Hospitality
Los Angeles, California 25,046 followers
The official, non-profit tourism promotion organization for Los Angeles. #WeLoveLA
About us
With a mission to improve the quality of life for all Angelenos through the economic and community benefits of Tourism, Los Angeles Tourism & Convention Board (LA Tourism) proudly represents over 1,000 local businesses across the region's travel & tourism community. As one of the world's most diverse and inclusive destinations where #EveryoneIsWelcome, Angelenos hail from 140 countries and speak over 220 different languages. Our diversity is our greatest strength, infusing every aspect of our community for residents and visitors alike. From innovative, eclectic culinary offerings, to our vibrant arts & cultural community, world-class sporting & entertainment events, iconic theme parks & attractions, a global fashion scene, and unbeatable year-round weather, LA offers something for everyone. So whether you're planning your next get-away or a professional meeting or event, our team is here to help you make the most of your time in our City of Angels!
- Website
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https://www.discoverlosangeles.com
External link for Los Angeles Tourism & Convention Board
- Industry
- Hospitality
- Company size
- 51-200 employees
- Headquarters
- Los Angeles, California
- Type
- Nonprofit
- Founded
- 1977
- Specialties
- Tourism, Marketing, Meetings, Conventions, and Meeting Planning
Locations
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Primary
Get directions
633 W 5th St
Los Angeles, California 90071, US
Employees at Los Angeles Tourism & Convention Board
Updates
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We’re proud to support Visit California’s effort to renew the industry-led self-assessment that funds statewide marketing programs—keeping California competitive and top of mind for travelers around the world. We encourage Los Angeles Tourism Members who would like to show their support to visit the LA Tourism Member portal and sign the endorsement letter, here: https://lnkd.in/ebWSFbEm
From the Golden State’s iconic cities to its rural beauty, Visit California marketing showcases the entire Golden State — giving travelers more reasons to visit, explore more and stay longer. These campaigns have driven $35.5B in additional visitor spending and are true collaborations, built in partnership with destinations and businesses across the state. Together, we are amplifying California tourism and driving economic growth. Vote YES to continue this vital industry partnership. https://lnkd.in/epQFZKk
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From chic boutiques in Silver Lake to vintage treasures along Melrose, handcrafted finds in Highland Park, and cultural gems in Leimert Park, Los Angeles’ small businesses capture the city’s creative spirit like nowhere else. On Small Business Saturday (November 29), add a little local love to your itinerary — or share the experience with your clients looking to discover authentic LA moments. Explore vibrant neighborhoods, meet passionate makers, and take home something uniquely Angeleno. Because every locally made gift, curated shop, and neighborhood stroll supports the people who make Los Angeles unforgettable. https://lnkd.in/eSqdMbaA #LATourism #SmallBusinessSaturday
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We’re proud to celebrate our President & CEO, Adam Burke, for being named a 2025 Smart Meetings Catalyst Award winner in the Amplitude Award category! This honor recognizes visionary leaders who expand what’s possible in the meetings and hospitality industry—those who bring people together, spark innovation, and inspire meaningful change. Adam’s energy, purpose, and commitment to creating lasting connections continue to elevate both our organization and the broader travel community. Congratulations, Adam, on this well-deserved recognition! https://lnkd.in/emtEf5T4 #LATourism
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Los Angeles Tourism Members — join us next Tuesday, November 19, at Enchant Los Angeles for our annual Holiday Mixer! Connect with fellow Members and industry colleagues as we celebrate the season surrounded by twinkling lights, festive cheer, and one of LA’s most magical holiday experiences. Register today through the Member Portal: https://lnkd.in/ebWSFbEm Not a Member yet? Contact us at membercommunications@latourism.org. Let’s toast to another incredible year in travel, tourism, and community. We can’t wait to see you there! #LATourism
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Which perk is more tempting: your attendees exploring LA’s iconic neighborhoods, authentic dining and culture, entertainment and sports attractions, or you earning up to $5,000 in rewards for eligible bookings (plus gift cards for new qualified leads)? Either way, everyone wins. Nearly 50 hotels across LA are offering exclusive group incentives, so you can pick your perks and plan your next meeting in LA style. https://lnkd.in/ec8Mr9_8 #WeLoveLA #DiscoverLA #MeetLA #MeetingProfs #EventProfs
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Whether it’s Randy’s iconic giant donut, Trejo’s pink box, or Sidecar’s maple bacon masterpiece, Los Angeles does donuts like no other. Home to more than 1,500 donut shops, LA’s sweet creativity is baked into every neighborhood… because in the City of Angels, even breakfast is a work of art! https://lnkd.in/eizi-wqF #NationalDonutDay #TasteLA #LATourism
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From vibrant altars on Olvera Street to the Hollywood Forever Cemetery’s annual procession, Los Angeles celebrates Día de los Muertos with color, artistry, and remembrance. This cherished tradition honors life and legacy; a reflection of LA’s cultural depth and creativity welcomes the world to connect through shared stories. In Los Angeles, remembrance is not just a ritual – it’s a celebration. #DiaDeLosMuertos #LATourism #DiscoverLA
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Calling all Los Angeles Tourism Members! Join Los Angeles Tourism for our upcoming Holiday Mixer on November 19 at Enchant Los Angeles. Celebrate the holiday season with fellow Members and industry colleagues while enjoying one of LA's most magical holiday experiences. Register through the Member Portal: https://lnkd.in/ebWSFbEm
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LA’s mix of hotels is one of the destination’s strongest calling cards for meeting planners, with a blend of iconic institutions and design-led newcomers. And our We Love LA financial incentives celebrate them all. Bring your next meeting to Los Angeles and earn $10 per actualized room night with rewards up to $5,000 for eligible bookings submitted through our LA Tourism sales team. https://lnkd.in/ec8Mr9_8 #WeLoveLA #DiscoverLA #MeetLA #MeetingProfs #EventProfs