How Profound's GEO platform boosts brand visibility in AI

Data doesn’t lie, but we humans do get lost in it. ChatGPT helps you connect the dots you didn’t even know existed. Check our guide on how to use ChatGPT for analysis. What do you think of using ChatGPT for analysis? Want more AI insights? Subscribe to Mindstream: https://lnkd.in/drbfa4PC

AI assistants are rewriting the rules of discovery. Tools like ChatGPT, Perplexity, and Google’s AI Overviews are answering questions before anyone reaches your site. That means the real question isn’t how to get more clicks, but how to make your brand answer-ready. Learn how to leverage AI assistants as a key channel and rethink how you manage content 👉 https://okt.to/J7xFn9

Ahrefs reviewed 17 million citations across AI tools like ChatGPT, Copilot, and Gemini. Here’s what they found: AI leans heavily toward recent sources. That means the most trusted voices online aren’t just credible - they’re current. AI visibility isn’t built once and stored forever. It’s earned continuously through recent, relevant publishing. That’s why I’m evolving my ghostwriting work into The Authority Framework - to help brands stay trusted by people and found by algorithms. Because the new visibility game isn’t about who wrote it first. It’s about who’s still talking about it now. Thanks to Ryan Law for the stat!

One in ten people on Earth now logs into ChatGPT every week. That’s 800 million active users asking AI for answers instead of searching for links. The discovery layer has officially changed. For brands, that means visibility is no longer defined by search rankings, it’s defined by how AI understands and describes you. At emberos, we’re building a platform that helps brands detect, fix, and prove lift in how they show up inside AI. The next era of brand visibility has already begun. #AIVisibility #BrandDiscovery #emberos #AEO #GEO

Think about the last time you looked for a business. You probably did one of two things: You Googled it, or you just asked ChatGPT. And here's the crazy part. You woke up an entire hidden system of knowledge graphs, AI models, and ranking signals fighting to decide who gets named and who gets ignored. This is about that invisible layer the one deciding whether AI ever says your name out loud. Most businesses are still optimizing for Google rankings. But the real battle is happening somewhere else: inside AI systems that decide which brands to trust, reference, and recommend. At ProQube, we're not just building procurement technology. We're positioning ourselves as the definitive entity in AI orchestration so when someone asks AI for solutions, we're the name that can't be ignored. The future of discovery isn't about who ranks first. It's about who AI remembers. ⚙️ Are you building to be found, or building to be referenced? 🎥 Coming soon to YouTube - Full video https://lnkd.in/gbcS_Nyi #AIOrchestration #DigitalStrategy #BrandBuilding #ProQube #FutureOfSearch #AIDiscovery

Think about the last time you looked for a business. You probably did one of two things: You Googled it, or you just asked ChatGPT. And here's the crazy part. You woke up an entire hidden system of knowledge graphs, AI models, and ranking signals fighting to decide who gets named and who gets ignored. This is about that invisible layer the one deciding whether AI ever says your name out loud. Most businesses are still optimizing for Google rankings. But the real battle is happening somewhere else: inside AI systems that decide which brands to trust, reference, and recommend. At ProQube, we're not just building procurement technology. We're positioning ourselves as the definitive entity in AI orchestration so when someone asks AI for solutions, we're the name that can't be ignored. The future of discovery isn't about who ranks first. It's about who AI remembers. ⚙️ Are you building to be found, or building to be referenced? 🎥 Coming soon to YouTube - Full video https://lnkd.in/dGPygTFN #AIOrchestration #DigitalStrategy #BrandBuilding #ProQube #FutureOfSearch #AIDiscovery

AI - Specifically LLMs like ChatGPT or Gemini - rely on scraped/stolen data to function. And a LOT of the internet is dumb. So go on, keep using content based on the writings of the dumbest people on the planet. I'm sure it'll work out great for everyone. And for the people who commented on my previous post talking about how AI is helping them start a business - no one was stopping you before. For those complaining about how pretty the art AI makes for them is, no one ever gatekept a pencil from you.

"Don't bring data to AI — bring AI to your data." That powerful insight captures the shift we're seeing in next-gen AI tools. Instead of relying on generic chat interfaces, these tools are embedding AI directly into your workflow, where your data already lives. One standout example: Dreamlit AI — a vibe-based email automation platform that's redefining how we write and send branded messages. Kudos to Ajay Sohmshetty and Andrew Kim for spotting this shift early and building a product that feels invisible but powerful — AI that works for you, not the other way around. Check out the vision behind this movement in this excellent video: https://lnkd.in/gyVFzpaU

We just launched AI Visibility in Amplitude 🚀 🚀🚀 Here's the thing: if your brand doesn't show up when people search in ChatGPT, Claude, or Google's AI, you're invisible. AI search is changing how people find products, and most brands have no idea what these tools are saying about them (or if they're showing up at all). Now you can actually see what AI says about your brand, keep tabs on competitors, and tie it back to real business metrics. Check it out: https://bit.ly/4nulgLY"

AI NOW DRIVES 1% OF OUR WEBSITE TRAFFIC — AND MOST OF IT COMES FROM CHATGPT. That small slice matters. It shows where people turn when they ask direct questions. The signal is clear: AI rewards clear, concise answers. We’re responding with simple changes that scale. Here’s what we’re doing: - Build content that answers real questions, not just keywords. - Write short, clear summaries that AI can quote. - Add structured data and FAQs to help AI pick up our answers. - Track AI-driven visits separately from usual traffic. The goal isn’t to chase AI traffic alone, but to make every visit more helpful and trustworthy. If your site relies on AI chat, start with clarity, then structure, then measurements. ⚡🤖 How are you adapting your content for AI chat discovery? What changes have you seen in search patterns?