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Markets are always moving. The stories we tell about them change too. But the real work is in understanding why. Who’s driving demand. How people are living. Where the pressure points really are. That’s what Kimberly Byrum (formerly Fiala) focuses on -- finding the patterns behind the data, the signals that don’t always make the headlines. In this episode of Inside Edge with Tim Sullivan, she shares how curiosity and context reveal what’s really happening in the market & why seeing clearly matters more than ever. Learn more about Zonda Advisory Group: https://bit.ly/4pRuqoh

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