adding custom view name in asp.net mvc4

By default you'll have a route in your AppStart/RouteConfig.cs which may look like this:

routes.MapRoute(
            name: "Default",
            url: "{controller}/{action}/{id}",
            defaults: new { controller = "Home", action = "Index", id = UrlParameter.Optional }

The default URL structure might look something similar to: http://localhost:{PortNumber}/{Controller}/{Action}

Where we can attribute the following:

Controller = Home

Action = Index

Now if you want something similar to how you have it, you'd want something along the lines of:

http://testing.com/Fruits/Apples

Controller = Fruits

Action = Apples

By default, a URL pattern will match any URL that has the correct number of segments, in this case {controller}/{action}

Overall you should just need the MyPanel controller, and a controller taking a parameter of string which loads the correct Object/Model into the view.

Source: Pro ASP.NET MVC 4 - Adam Freeman

As the others said you can add a new route.Consider this code:

routes.MapRoute(
            name: "MyCustomRoute",
            url: "MyPanel/{name}"
            defaults: new  { controller = "MyPanel", action = "MyAction", name="" }
        );

In this route if user type this URL:

Bizcopter.com/Mypanel/

Then it goes to your MyAction in your MyPanel Controller by default.Actually it will always go to MyAction, and in your MyAction, you must take the name parameter and redirect to user to the Relevant Action like this:

public ActionResult MyAction() 
{
    var name = RouteDate.Values["name"];

    // check the name and redirect user to another action if it necessary

    if(name == "BookStore") return RedirectToAction("BookStore","Mypanel");
}